Find new resellers online.

Find new resellers online.

Get access to the best local resellers by joining our digital trade fair.

Get access to the best local resellers by joining our digital trade fair.

SOME OF OUR PARTNER BRANDS:

GET REQUESTS FROM RESELLERS.

Be discovered and contacted by handpicked local stores and accept order requests online.

up to 400 % return on investment

GET IN TOUCH WITH THE BEST STORES.

Publish an advertisement in less than 20 minutes and connect to those stores, that matter to you.

up to 90 % time saving

The best wholesale tool you’ll ever use.

Welcome to the digital trade fair of the 21st century: With FAIRLING wholesale becomes a walk in the park.

up to 65 % cost saving

What brands love about us:

Our growing network:

brands worldwide

local resellers

„We found our first new reseller in a high quality concept store in Hamburg in no time – 20 minutes after we got in touch, the order was placed.“

Ein Guter Plan – BRAND

„Since we can‘t have our eyes everywhere, FAIRLING is a very useful tool to discover new promising brands. We fell in love straight away and placed an order – only minutes after we got in touch.“

Perle Store – LOCAL RESELLER

YOUR BRAND SHOULD NOT APPLY FOR FAIRLING, IF...

… you exclusively want to sell online.

… you exclusively want to sell online.

… you do not put quality before quantity.

… you do not put quality before quantity.

… you do not match curated independent stores.

… you do not match curated independent stores.

YOUR BRAND SHOULD APPLY FOR FAIRLING, IF...

… you are looking for passionate resellers.

… you are looking for passionate resellers.

… you offer individual, emotional lifestyle products.

… you offer individual, emotional lifestyle products.

… you want to save time and money by avoiding trade fairs and sales agents.

… you want to save time and money by avoiding trade fairs and sales agents.

Is your brand a good fit for FAIRLING? These are the next steps:

02

A brandscout will review your application.

03

If your brand could be a fit for our resellers, we’ll call you.

At FAIRLING we want to offer the best service to the stores and the brands we work with. To do so we have to carefully select who we onboard on our curated network. Due to this reason, we have to reject hundreds of applying brands every month.

We do this in order to consciously decide who we want to work with to keep a balance in our virtual trade fair.

Thank you for your understanding!

frequently asked questions:

Why do I need to apply for a phone appointment to find out if joining FAIRLING is the right choice for me?
At FAIRLING we want to offer the best possible service to brands and resellers. Therefore we want to find out if your brand is a match for a sufficient number of resellers in our wholesale network – before you join and become a member. The fastest and easiest way to do so is a demo over the phone as well as a short target group check by one of our experts. 
How will I know if the retailers on FAIRLING will be the right resellers for my brand?
To make sure that your brand fits the interests of the stores using FAIRLING we do a brief target group check before we would onboard you on our digital trade fair. To do so, a call beforehand is necessary to identify your goals as well as the potential number of future resellers. Furthermore, our retail experts will give you advice on how to present your brand and products on FAIRLING in the most effective way to ensure the best results.
Do I need to prepare something for the call with a FAIRLING brand scout?
After you applied for FAIRLING, one of our brand scouts will review your brand for a first impression. Only if this review is positive, we will confirm your requested phone appointment with us. You will not have to prepare anything further after this point, since we will guide you trough the demo process and ask a few questions about your brand and wholesale strategy.
In which case could FAIRLING be a digital alternative for trade shows, wholesale agencies or direct sales?
If you as well believe that physical trade shows and expensive wholesale activities have faster, easier and lower-priced alternatives in the digital age, than we are the right people to turn to. To succeed at FAIRLING, there will only be a few more criteria which your brand will have to meet. We are more than happy to find out in our phone appointment, if this is the case. 
I do not own a brand, but a local retailer. How can I join FAIRLING as a reseller?
We daily onboard new high-quality local retailers on FAIRLING, that are looking out for new bestsellers in beautiful, innovative and emotional lifestyle brands. To join as a reseller, simply click here to apply.